Meeting Gerald Ratner

I asked Gerald, what’s the key to succeeding in business over the long term

I expected him to say something along the lines of work hard, read a lot, educate yourself 

But the answer I got was invaluable. This is what he said...

“There’s a lot of advice out there

And a lot of it is just really bad advice which hurts a lot of people

So you need to really analyse everything you do in great detail and know what you’re doing”.

Although short, it definitely resonates with me because there has been so many cases where people have advised me something, in good faith and with the intention to help... but has just been plainly wrong...

I think it’s really important to surround yourself with people who are actually ‘doing it’ as opposed to people who just talk about it.

Ahmed khan